1st Choice Properties Cuts Fraud Response Time by 95% with Property Shield

Overview

1st Choice Properties was spending 10+ hours per month responding to fraudulent rental listings and scam reports from prospective tenants. They had limited visibility into how often their properties were being targeted and relied on manual searches to catch listings. After implementing Property Shield, 1st Choice reduced fraud-related workload to 30 minutes per month and saw illegal occupancy drop to just two incidents over eight months.

The Challenge

Before Property Shield, 1st Choice had no way to measure how widespread fraudulent listings were. Most scams were discovered only after potential tenants called to report being scammed or nearly scammed.

To stay ahead, the team manually searched Facebook Marketplace and shared suspicious links internally so multiple employees could report them as scams. Even with this effort, fraud consumed 10+ hours per month and remained inconsistent and reactive.

The Solution

Property Shield automated fraud detection and takedown for 1st Choice, continuously scanning for fraudulent listings and removing them without requiring manual reporting.

Implementation was quick and easy, and the team described it as one of the simplest tools they have ever onboarded. The platform was user-friendly, and onboarding support included regular follow-ups to ensure adoption and success.

The Results

Property Shield delivered clear, measurable improvements for 1st Choice:

• 95% reduction in fraud workload (from 10+ hours/month to 30 minutes/month)
• Only 2 illegal occupancy incidents in 8 months
• Significant drop in fraud reports and unauthorized occupants
• Improved visibility into targeting trends, including properties targeted weekly

Customer Quote

“Adding Property Shield has been a great addition. The system is very user friendly and self-explanatory. Our incident rates and illegal occupancy rates have decreased, and we have not had to struggle with scammers since.”

Conclusion

By shifting fraud protection from reactive to automated, Property Shield helped 1st Choice reduce workload by 95%, improve visibility into threats, and significantly reduce illegal occupancy. The result is less time spent on scams, lower risk exposure, and stronger protection for properties, investors, and renters.